• A consumer's desire and willingness to pay for a good or service. See also: Supply.

 Referenced Terms
 Appraisal rights: A right of shareholders in a merger to Demand the payment of a fair price for their shares, as determined independently.

 Arms index: Also known as a trading index (TRIN)= (number of advancing issues)/ (number of declining issues) (Total up volume )/ (total down volume). An advance/decline market indicator. Less than 1.0 indicates bullish Demand, while above 1.0 is bearish. The index often is smoothed with a simple moving average.

 Baumol model: A model that provides for cost-efficient transactional cash balances; assumes that the Demand for cash can be predicted with certainty and determines the economic conversion quantity (ECQ).

 Benchmark interest rate: Also called the base interest rate, it is the minimum interest rate investors will Demand for investing in a non-Treasury security. It is also tied to the yield to maturity offered on a comparable-maturity Treasury security that was most recently issued ( on-the-run ).

 Closed end investment company: An investment company that issues a fixed number of shares in an actively managed portfolio of securities. The shares may be of several classes; they are traded in the secondary marketplace, either on an exchange or over the counter. The market price of the shares is determined by supply and Demand, and not by net asset value. See also: Mutual Fund.

 Related Terms
 Demand deposits
Demand line of credit
Demand master notes
Demand shock
Money market demand account
Precautionary demand for money
Speculative demand for money
Transaction demand for money
Variable rated demand bond vrdb

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